SavourYork Region Restaurant Week is an exciting event that is on right now:
October 13th to November 6th 2011.
This event is dedicated to shining the spotlight on York Region's cultural diversity through its wide range of fabulous dining restaurant choices.
Following in the successful footsteps of worldwide restaurant events in New York, Toronto, and Sydney, participating restaurants in SavourYork will again offer three-course prix-fixe dinners at a cost of either $20, $25 or $35 per person - beverage, tax and gratuity additional. Over 60 of York Region's finest restaurants will participate in this established and popular community event that celebrates the multitude of international fine dining available in the area.
Restaurants in other cities that have participated in similar dining programs have had enormous success. They have increased volume of new clientele during this blocked time period, have gained invaluable exposure, and have had a high rate of return business. SavourYork participating restaurants continue to report a great turnout with each offering.
SavourYork provides steady business during a typically slower week, infinite exposure to all of York Region's residents, and most notably, a tremendous opportunity to acquire new, loyal clients to their establishment. It is also a great opportunity for restaurants to showcase the quality, variety and hospitality of the Region's restaurant community.
For consumers, it is a great way to try out a restaurant that may usually appear to be “out of budget”, or just test a new venue with little financial risk.
SavourYork Region's current offering is:
October 13th to November 6th 2011
SavourYork Region Profile:
SavourYork attracts adults and families of all ages, generating hundreds of thousands of local dollars, reaching the wealthiest and most influential consumers as well as reaching the tens of thousands of visitors who make the Region of York their destination of choice.
* The average age of the SavourYork customer is between 35-50, skewing predominantly females, married or coupled, attending with girlfriends.
* 50% live in the Vaughan area, while another 20-30% are in the York Region area with the remainder traveling from Toronto and other bordering Municipalities.
* A good majority of customers have familiarized themselves with other restaurant weeks and look forward to something similar closer to home.